I have been thinking about my job lot lately. Thinking about how our business is growing in one direction and personally I am growing in another direction. All the messages I receive are to practice the best medicine possible. This comes from continuing education, journals, personal communications, etc. We all strive to do our personal best and I am no exception. But more and more 'best medicine' seems to be synonymous with 'spend big money'. I do tend to watch out for my clients pocketbooks above my own, so perhaps this is just my own hang-up about money rearing its ugly head.
More and more people (especially in the more urban of the two clinics) see their pets as little people. I might be better off working with livestock, fewer messy emotions. No internal deliberations on my part...she just lost her job, can't afford to pay rent and here I am telling her her cat NEEDS a dental -its the best medicine I can provide. I don't like laying guilt trips on people, hmmm maybe another hang-up of my own as i am exquisitely sensitive to guilt trips.
I think it was easier (on me) when I could say -your cat is yellow and has lost 1/2 its body weight-you need to put her to sleep. Now I am legally obligated to say I MIGHT be able to save her with xyz diagnostics and hospitalization and it will cost about $1000. If this was a nice heifer and it made financial sense to try to save her -great. But this is a cat -how do you measure up the benefits of companionship and the affection you feel for her? The human-pet bond is an amazing thing but when it goes bad it just tears me up.